Labels in Office 365 can help you take the right actions on the right content. With labels, you can classify data across your organization for governance, and enforce retention rules based on that classification.
With labels, you can enable people in your organization to apply a label manually to content in Outlook on the web, Outlook 2010 and later, OneDrive, SharePoint, and Office 365 groups.
Apply labels to content automatically if it matches specific conditions, such as when the content contains:
- Specific types of sensitive information. This is available for content in SharePoint and OneDrive.
- Specific keywords that match a query you create. This is available for content in Exchange, SharePoint, OneDrive, and Office 365 groups.